Assistant Manager – Marketing

September 5, 2023
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Job Description

Job Title: Assistant Manager – Marketing
Industry Type: Hospitality / Hotel/ Restaurants
Location: Pune, Maharashtra
Department: Marketing
Reports to: Marketing Head

Job Summary:-
The Assistant Manager – Marketing, Circle of Crust will support the Marketing Manager in developing and implementing marketing strategies to drive sales and revenue growth for the restaurant. They will assist in creating marketing campaigns, analyzing market trends, and conducting market research. The Assistant Manager – Marketing will also support the Marketing Manager in managing the restaurant’s brand and communications efforts.

Key Responsibilities:-
1. Assist in developing marketing strategies to achieve the restaurant’s objectives, including driving sales and revenue growth.
2. Assist in creating and executing marketing campaigns across various channels, including digital, print, and events.
3. Conduct market research to analyze trends, identify opportunities, and inform marketing strategies.
4. Collaborate with cross-functional teams, including operations, sales, and design, to ensure cohesive messaging and branding.
5. Support the Marketing Manager in managing the restaurant’s brand and communications efforts, including social media and email marketing.
6. Monitor and analyze the effectiveness of marketing campaigns, report on key metrics, and make data-driven recommendations for optimization.
7. Manage relationships with external vendors, agencies, and partners to support marketing initiatives.
8. Assist in developing and managing the marketing budget.
9. Keep up-to-date with industry trends and best practices and share insights with the team.
10. Ideate, organize and coordinate photo-shoots.
11. Collaborate with managers in preparing budgets and monitoring expenses
12. Maintain relationships with influencers and stakeholders to ensure collaboration in
promotional activities.

1. Bachelor’s degree in marketing, communications, or a related field.
2. At least 3 years of experience in marketing, preferably in the restaurant or hospitality industry.
3. Strong project management skills and attention to detail.
4. Excellent written and verbal communication skills.
5. Experience in digital marketing, including social media, email marketing, and content marketing.
6. Familiarity with marketing automation platforms and CRM systems.
7. Ability to work in a fast-paced environment and manage multiple projects simultaneously.
8. Strong analytical skills and ability to interpret data.
9. Experience in managing external vendors, agencies, and partners.
10. Creative thinking and problem-solving skills.
11. E-commerce experience desired

Working Conditions:-
The Assistant Manager – Marketing, Circle of Crust will work primarily in an office setting, although some travel may be required for events or meetings. They may be required to work outside of normal business hours to meet project deadlines or attend events. The position may require occasional lifting and carrying of materials for events or promotional activities.